Identity Zwolle Marketing

Zwolle, Dynamic Hanseatic City

Zwolle is a dynamic Hanseatic City with a vibrant downtown that reaches back to the Middle Ages, and excellent colleges in an economically thriving region. The Hanse introduced economic prosperity, international relationships, and flourishing culture and sciences. Zwolle became the spider in a dynamic, international trade and knowledge web and grew into a prosperous Hanseatic city. Because of its centralized location, and developments in the fields of science, healthcare and culture, the city became even more attractive for residents, visitors, students and businesses.

In the near future, the city of Zwolle will continue to promote itself based on three aspects:
1. Vibrant downtown
2. Excellent education
3. Prime economic area

Developing Identity and Communication Channels

Zwolle Marketing asked us to develop a dynamic identity based on which the organization can have powerful communications with its target groups. Since the launch, we developed a number of channels such as a website, annual calendars, event boards, and all kinds of promotional materials.

 

 

Beeldprikkels is niet hoogdravend, maar nuchter, vrolijk, creatief, makkelijk benaderbaar en snel. Plus, Beeldprikkels levert meer dan goede kwaliteit. Ze denken goed mee met onze wensen, maar brengen ons ook op andere gedachten. Die betrokkenheid en het flexibele denken leveren mooie resultaten op. Beeldprikkels verzorgt voor ons concepten en de huisstijl en het ontwerp van diverse communicatiemiddelen. Waar we ontzettend blij mee zijn, zijn onder andere de huisstijl van Zwolle Marketing.

Tamara Toering, merkleider MarketingOost